MY ROLE
UI/UX Designer
Through my research I found that existing interior design apps lacked simplicity and were too complex.
TOOLS
SurveyMonkey.com, UX Pin, Invision, Sketch, Adobe Photoshop, Adobe Illustrator.
PROCESS
1. Market Research
2. User Research
3. Information Architecture
4. Wireframes
5. Usability Testing
6. User Interface Design
ANALYSIS
The analysis included:
1. Competitor Profile
2. Marketing Profile
3. UI/UX
4. Content
USER RESEARCH
INTERVIEWS
I conducted a series of interviews with 3 participants who fit my target audience and had used interior design apps.
The problems identified during survey were:
Problem 1: Browsing products
Problem 2: Viewing the right product for user
PERSONAS
The key to a successful app is understanding your users.
On my research I have three keys to understand user's need:
1. User's need
2. Motivations
3. Expectations
Thanks for watching. :)